Giant DIBOND site hoarding graphics at 197 – 199 Sloane Street

Embrace Building Wraps have just completed the installation of a giant ACM DIBOND® wrap for Cadogan Estates at 197 – 199 Sloane Street, where Knightsbridge meets Sloane Street in London.

Embrace were contracted by McLaren Construction to deliver the installation. The exterior of the three- sided 216 square metre structure comprises of a scaffold with sheets of ply wooden hoarding attached. The printed site hoarding completely encapsulates the unsightly scaffolding, covering the bottom level of the building completely.

The final installation measures 24 metres across and an impressive 9 metres in height, and all internal areas of the tunnel are also covered. The striking and colourful creative design takes ownership of the entire exclusive shopping area, presenting an image that is entirely appropriate for the prestigious location.

Greg Forster, Managing Director at Embrace Building Wraps commented:

“We have been asked numerous times what DIBOND® is and how do you install it? It is a composite sheet material that is made from a plastic core sandwiched between aluminium – an Aluminium Composite Material (ACM). DIBOND® has a high gloss white finish which makes it ideal for high resolution digital surface printing. The substrate exhibits minimal expansion and contraction which means that sheets can be butted together with no gaps, for maximum visual impact. The addition of a clear protective overlay film protects the printed graphics whilst adding to the longevity and durability of the print.

We will digitally print the design (which we can produce or the client can provide) in full colour graphics onto 3 mm aluminium DIBOND® panels with anti-graffiti protection film. The substrate is then screwed directly to the plywood hoarding. For the final premium finish the screw holes for fixing points will be covered over with colour-matched decals or caps to blend in with the design creating a premium finish. We will also apply DIBOND® headers, kickers & corner trims where required.”